The Latest from Craig

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Adding an element of theater to coaching

When we go to the doctor, we’re usually either sick or worried that something might be wrong with us. We make the trip in the hopes that we'll be reassured or cured. What we don't realize is tha the trip itself might play the most important role in getting better. Recent research has shown us that it is often the very act of interacting with a medical professional, or the thought that our concerns have been taken seriously, is enough to make us feel better.